Elevate Your boardshorts
We thought out of the box and ended up with a koozie in our shorts.
Elevate Your boardshorts
We thought out of the box and ended up with a koozie in our shorts.
About Ru
Our Story
Our Products
Our Products
Ru was founded in 2008, with a mission to create boardshorts to outfit men with a unique sense of style. Since, we have expanded our line to include women and children’s line, but still place a strong focus on our flagship boardshorts. We started off as a small family owned and operated, mom and pop, shop in Sunny Arizona, were the
Ru was founded in 2008, with a mission to create boardshorts to outfit men with a unique sense of style. Since, we have expanded our line to include women and children’s line, but still place a strong focus on our flagship boardshorts. We started off as a small family owned and operated, mom and pop, shop in Sunny Arizona, were the need for cool comfortable clothing is a must. We then created our stylish shorts, with form and function, with room for a refreshing beverage that is always within your reach.
Our Products
Our Products
Our Products
The discreetly integrated beverage holder in the crotch area adds a touch of mystery to your beach attire. It's the perfect solution for those moments when you want to surprise your friends with a cold can of your favorite drink, right from the comfort of your boardshorts.